25.12.2025 • 15 min read

How to create and register a trademark in Switzerland: a complete guide

Registering a trademark in Switzerland grants exclusive rights to your brand for ten years, renewable indefinitely, and provides legal protection against unauthorized use. A trade mark grants the owner exclusive rights for the specified goods and services - Swiss Federal Institute of Intellectual Property (IGE), 2025.

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By Markus Pritzker

Swiss Business Lawyer & Corporate Formation Specialist. Off-counsel at SwissFirma network.

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